privacy policy.

last updated: August 16, 2026

The short version: we collect only what we need to run the app, we never sell your data, and you can delete your account and all associated data at any time.

1. Who We Are

Nudge ("we", "our", "us") is an AI-powered cleaning coach app designed for people who find starting tasks difficult. Our app is operated as an independent product. If you have questions about this policy, contact us at support@nudgeclean.app.

2. Data We Collect

2.1 Account Data

When you create an account, we collect:

  • Email address — used for authentication and account recovery
  • Sign-in method — email/password, Apple Sign In, or Google Sign-In
  • Display name — the name you choose for greetings and personalised in-app messages

We do not collect your phone number or any government ID.

2.2 Cleaning & Task Data

To power the AI coaching features, we store:

  • Room names and types you create (e.g., "Kitchen", "Bedroom")
  • Cleaning tasks and their completion status
  • AI-generated cleaning plans associated with your sessions
  • Session history (which tasks you completed and when)

2.3 Mood and Energy Data

Before each cleaning session, the app optionally asks for your current energy level (1–5 scale) and available time. This is used solely to personalise the AI's cleaning plan for that session. It is stored with your session record and is never sold or shared with third parties.

2.4 Room Photos (Scan Room Feature)

If you use the "Scan Room" feature, you may optionally submit a photo of your room. This photo is:

  • Sent to our AI service (Claude by Anthropic) for analysis to generate a cleaning plan
  • Not permanently stored on our servers after the plan is generated
  • Never used for training AI models
  • Never shared with third parties for any purpose other than generating your cleaning plan

Use of this feature is entirely optional.

2.5 Subscription & Purchase Data

Subscription management is handled by RevenueCat. We receive a subscriber identifier and subscription status (free/trial/premium). We do not process or store your payment card details. Apple or Google handles payment details through the App Store or Google Play, depending on your device.

2.6 Notification Preferences

If you enable push notifications, we store your notification time preference and frequency setting. Actual push delivery may use Apple's APNs or Firebase Cloud Messaging infrastructure, depending on your device.

2.7 Device & Usage Data

We use PostHog (analytics) and Sentry (error tracking) to understand how the app and website tools are used and to fix crashes. These collect product usage events, device and app information, approximate location derived from your IP address, fixed-choice answers to optional website-tool questions, Core Web Vitals, and crash reports. After you sign in, the app may attach your internal account identifier to PostHog and Sentry records so we can connect a problem to the affected account and provide support. The app does not send your email address to either service. Website session replay is disabled, and website-tool questions do not collect free-text answers.

3. How We Use Your Data

  • To provide, personalise, and improve the Nudge app
  • To generate AI-powered cleaning plans tailored to your energy and preferences
  • To send you optional cleaning reminders (only if you enable notifications)
  • To manage your subscription and premium access
  • To diagnose crashes and fix bugs
  • To understand aggregate usage patterns and improve the product

We do not use your data for advertising, we do not sell your data to third parties, and we do not build advertising profiles.

4. Third-Party Services

We share limited data with the following services, each of which has its own privacy policy:

  • Supabase — database and authentication hosting (supabase.com)
  • Anthropic (Claude) — AI plan generation; processes your room descriptions and optional photos (anthropic.com)
  • RevenueCat — subscription management (revenuecat.com)
  • Apple — App Store payment processing, sign-in, and push notification delivery on Apple devices
  • Google — Google Play payment processing, Google Sign-In, and Firebase push notification infrastructure where configured
  • PostHog — product analytics and Core Web Vitals; signed-in app records may include your internal account identifier, but not your email address (posthog.com)
  • Sentry — crash reporting; signed-in app reports may include your internal account identifier, but not your email address (sentry.io)
  • Expo — app build and over-the-air updates (expo.dev)

5. Data Retention

We retain your data for as long as your account is active. If you delete your account:

  • All your rooms, tasks, and session history are permanently deleted
  • Your email address and authentication record are removed
  • Anonymised aggregate analytics data (with no link to your identity) may be retained

You can delete your account in the app or follow the instructions on our account deletion page. Deleting the app alone does not delete your account or cancel an active store subscription.

6. Children's Privacy

Nudge is not directed at children under 13 (or 16 in the EU). We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

7. Your Rights

Depending on where you live, you may have rights including:

  • Access — request a copy of the data we hold about you
  • Correction — request correction of inaccurate data
  • Deletion — request deletion of your account and data
  • Portability — request an export of your data in a machine-readable format
  • Object or restrict processing — contact us to exercise rights that apply where you live

To exercise any of these rights, email support@nudgeclean.app.

8. Security

We use industry-standard security measures including TLS encryption for all data in transit, row-level security in our database (Supabase RLS), and secure token storage on your device. No method of transmission over the internet is 100% secure, but we take reasonable steps to protect your information.

9. Changes to This Policy

We may update this policy occasionally. If we make material changes, we will notify you via email or an in-app notice before the changes take effect. The "Last updated" date at the top reflects the most recent revision.

10. Contact

Questions or concerns? Email us at support@nudgeclean.app.