who this is for, checked 2026-09-15
Who Nudge is for
“I cannot start cleaning” is one sentence covering several different problems. Each page below takes one situation, names the mechanism that makes ordinary cleaning apps fail in it, and says plainly where Nudge is the wrong tool too.
Built from the can't-start problem, not a perfect-home ideal
I build Nudge alone, and I live with executive dysfunction. I designed it around one tiny action, changing capacity, and restarting without a missed-day penalty—the cleaning support I wanted to use myself.
Shift workers and nurses
Weekly-routine apps assume a repeating week. On a rotating rota this Tuesday is a night shift and next Tuesday is a day off, so the plan is wrong before you use it.
Parents of toddlers
Four-minute windows that end without warning, and work undone by the person you did it for. Scorekeeping apps read that undoing as you slipping.
Students in shared housing
You control one room and negotiate the rest, so whole-home plans fill with tasks that are not yours. Includes what Nudge cannot do about a flat rota.
Late-diagnosed adults
Decades of evidence you should manage this alone, and tools built on counters that turn a gap into a cost. What a cleaning app with no points and a forgiving streak does instead.
Comparing specific apps instead? The comparison hub sets Nudge against Sweepy, Tody, Tidywell, Inflow and Tiimo, and the how-to guides cover cancellations and what each app tells you before you pay.
Two questions, then one task
Nudge is a subscription for iPhone, billed only through the App Store. Weekly is $2.99 with no trial. Monthly is $6.99 and Annual is $49.99, and both include a 7-day free trial for eligible new subscribers.
Nudge organizes cleaning tasks; it does not diagnose or treat ADHD.